The New Appointment Will Bolster Avanceon’s Strategic Initiatives, Ensuring Sustainable Growth and Market Leadership
Lahore, Pakistan – February 18, 2025 – Avanceon Limited is pleased to announce the appointment of Selina Rashid Khan as an Independent Director of the company, effective immediately.
With a distinguished career spanning over 17 years, Selina Rashid Khan brings a wealth of expertise in strategic communications, public relations, media strategy, and stakeholder engagement. As the Founder & Chief Executive of Lotus Client Management & Public Relations, she has been at the forefront of strategic brand positioning, crisis management, and digital advocacy in South Asia.
Selina Rashid Khan also holds significant leadership roles beyond her work at Lotus. She is a member of the Forbes Business Council and has received multiple accolades, including Global Top Woman in PR, Media Entrepreneur of the Year, Women Excellence Award, and recognition among the Top 100 CEOs of Pakistan. She also serves as President of PREDA Pakistan, a pioneering association supporting professionals in PR, digital media, activations, and event management. Additionally, she is a Board Member at International Industries Limited and Zaman Foundation, where she contributes to strategic governance helping companies achieve sustainable growth and transformation.
Bakhtiar H. Wain, Avanceon’s Group CEO and Founder, shared his thoughts on this strategic new appointment:
“At Avanceon, we believe that strong leadership is key to achieving our long-term goals. Selina Rashid Khan’s remarkable track record and commitment to excellence in communications and stakeholder engagement make her the ideal addition to our board. Her contribution will help guide Avanceon into the next phase of growth and transformation.”
Selina Rashid Khan also shared her thoughts on joining the Avanceon board, stating:
“I am pleased to join the board of Avanceon and contribute to a company that is at the forefront of innovation and technology. Avanceon’s commitment to excellence and its vision for a progressive future rooted within a sustainable footprint, resonate deeply with my own values. I look forward to collaborating with this exceptional team to drive growth and enhance our impact in the industry.”
With her deep industry expertise and strategic insight, Ms. Rashid Khan is poised to play a pivotal role in advancing Avanceon’s brand positioning, market expansion, and industry leadership. Please join us in welcoming Selina Rashid Khan to the Avanceon board. Her expertise and leadership will further solidify Avanceon’s position at the forefront of the industry.
For more information about this appointment, contact marketing@avanceon.ae.
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About Avanceon: Avanceon is the leading provider of industrial automation, process control and systems integration as well as proprietary energy management solutions and support services. It has a strong market footprint through its offices in Dubai, United Arab Emirates, covering the Middle East, Lahore, Pakistan, covering Southeast Asia, and Exton, Pennsylvania, covering North America. Avanceon has been in the automation business since 1984 and has transformed into a 360-degree solution provider for automation, energy management, service, and maintenance for major blue-chip companies. A certified member of the select group of Control System Integrators Association and is also listed on the Control Engineering Magazine’s System Integrator Hall of Fame.
