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AVANCEON The Brand
Our Brand
Our brand gives us vision and direction. It is the foundation which guides what we do and what we want to achieve. Since our inception, Avanceon has evolved to become a revolutionary brand name, known for delivering quality, innovation, and excellence. Our brand will deliver the promise that it makes to its stakeholders and customers, adding value to their purpose.
The brand is imperative to both internal and external growth. Our passion to deliver top-notch solutions using cutting-edge technology is to be projected. Our customers are our brand ambassadors. We, as a brand, are constantly evolving with the help of effective communication, breakthroughs in technology, fully equipped facilities, and efficient operations to be the mk 1 choice partner.
At Avanceon, we have a portfolio of global businesses knit together by one entity. One identity and one team. There are six elements which together form the basis of our creation: simplicity, appeal, universality and business essence.
Our Logo
The Avanceon logo is the one element that unifies and represents the entire group. It has been specially designed to symbolize our values, ethos, and identity. The logo is not only our name, but also what we strive for – “our commitment to innovation and engineering excellence“. The design elements used in the logo are forward-thinking and precision-driven.
The geometric shapes within the logo represent technology and automation. Together the letters create a unified symbol to represent the corporate synergy, fostering digital transformation and industrial innovation towards better solutions.
Logo Usage Guidelines
Maintaining the integrity of our logo is crucial to preserving brand consistency across all touchpoints. The Avanceon logo should always be used in its approved formats and on appropriate backgrounds to ensure maximum visibility and professional presentation.
Our logo works best on solid colored backgrounds including white, blue, and orange. When placing the logo, ensure adequate clear space around it and avoid any modifications such as rotation, distortion, or applying unapproved color variations. These guidelines protect our brand identity and ensure recognition.
Never stretch, compress, or alter the logo proportions. Do not add effects such as shadows, outlines, or gradients. The logo should not be placed on busy backgrounds or patterns that compromise legibility. Always refer to the official brand guidelines for proper implementation.
BRAND ETYMOLOGY
SIGNIFICANCE
Avanceon
is a combination of two words,
“avance”
&
“eon”
.
AVANCE-
The first word came from the French verb "avancer" which means to advance or to move forward
-EON
The second word came from the Greek "eon" which means literarily lifespan and often used as reference to eternity
SLOGAN
"AVANCEON "
is our lifetime commitment in providing our stakeholders with
"Tomorrow's solution, today"